Eat + Entertain

You’ll never have to decode another food label with this app

ingredient 1

Okay, I may have finally found a way to avoid spending 20 minutes reading the label on every bag of granola at the grocery store. (It’s not just me, right?!). Ingredient1 is an app that could revolutionize the way you food shop, making it easier, faster, and most importantly… healthier. If you’re on particular diet (Vegan? Paleo?) or have particular food preferences (no GMOs, please), read on:


Here’s how it works: First, you create a profile that is personalized to your food preferences, choosing diet types you may be following (i.e. dairy-free, vegetarian, kosher), allergies, certifications you can’t live without (i.e. USDA Organic, non-GMO), ingredients you want to avoid all of the time (i.e. high-fructose corn syrup), and flavor preferences.

Once you’re set up, you’re ready to browse a database of more than 30,000 healthy packaged foods (think of the ones you’d generally find at Whole Foods or in a natural/organic aisle), filtered by your preferences.

Why is this brilliant? Imagine you’re trying to buy a bag of chips that’s gluten-free, organic, and soy-free. Instead of studying each bag until your eyes are crossed, the app will only deliver results that fit those preferences. You can save the results you like to your shopping list and then just check it and grab once you’re actually at the store.

There are other smart features too, including full nutrition facts for each product, information on where to buy the products near you, and expert-curated collections of healthy foods that are featured.

Not to mention the social component that allows you to see your friends’ dietary preferences and saved foods. Can you imagine how much easier that could make shopping for your next dinner party in which your vegan sister is seated next to your Paleo friend?

Okay, you got me— that will never be easy (sigh), but this may help just a little bit.

Could Ingredient1 help you at the grocery store? Share your thoughts in the comments, along with recommendations for other apps like this you’ve used!

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